At DGTLBase we understand that the non-profit sector revolves around impact, engagement and inspiring people. Whether you run a charity, a foundation or a social organisation, a strong digital strategy is essential to reach and activate donors, volunteers and supporters. Competition for donations and attention is fierce, and an effective online marketing approach can make the difference between engagement and invisibility. In the Netherlands, more than €5 billion a year is donated to charity, with more and more donors active online. How do you make sure your non-profit organisation stays visible and reaches the right audience?

Reach customers with the right message at the right moment and increase your online impact.

In this phase the focus is on visibility and education. We analyse the market, follow trends and combine your data with relevant case studies.
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Now it’s about credibility and highlighting your unique value proposition. We show why your product or service is the best choice.
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In this phase we focus on driving purchases or partnerships. Through effective ads, marketing strategies and conversion optimisation, we make sure visitors actually take action.
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Returning customers and referrals are cheaper than acquiring new customers. We use CRM, email marketing, retargeting and a review strategy to turn one-off customers into long-term relationships and sources of referrals.
Get in touchWe don’t just think along with you, we actively take responsibility for reaching your goals.
Everything we do is aimed at a positive return with a tailored strategy. No empty promises, but tangible results.
Cognitive diversity is one of our core values: we question everything and use multiple perspectives to arrive at a unique approach.
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Every partnership starts with a conversation. We want to know who you are, what your business stands for and where you want to go. It’s about more than business goals: we look at whether our values align and whether there’s a click. Our goal in every partnership is to grow together, which for you means more online profit and ultimately a great case on our website. We are a specialised agency, so some channels fit our expertise less well. If your goals don’t match our specialities, we will always refer you to the right expert who can help you further.
Step 1
Our experts analyse your current situation and opportunities. Together we look at the challenges and how we can achieve your goals. We ask a lot of questions to truly understand what your business needs.
Step 2
We develop a tailored strategy that matches your ambitions exactly. This plan covers everything needed to reach your goals, including which marketing channels we use and how we can reach your target audience effectively.
Step 3
Once the plan is approved, we get to work. Whether it’s SEO, advertising or creative campaigns: our specialists make sure everything is executed down to the last detail, with strategic advice.
step 4
We keep optimising continuously. Every month we discuss the results, make adjustments where needed and make sure your strategy is always up to date.
Step 5
After six months we take time to look back on the partnership. We analyse the results achieved, identify areas for improvement and discuss how we can optimise our strategy further. This evaluation not only provides valuable insights, it also allows us to build an inspiring case together.
Step 6
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How long does it take before I see results from online marketing for my non-profit?
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SEO and organic growth take a few months, while paid campaigns often show noticeable results within a few weeks.
Which marketing channels work best for non-profit organisations?
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Facebook, Instagram and Google Grants are particularly effective because of their reach and options for targeted campaigns.
How can I set my non-profit organisation apart from other charities?
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Through strong storytelling, visual content and smart targeting strategies. Authenticity and transparency play a crucial role in building trust.
How do I increase my online donations?
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Through a combination of conversion optimisation, emotional storytelling and automated follow-up via email marketing and remarketing.
How do I measure the effectiveness of my marketing campaigns?
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By analysing KPIs such as conversion rates, ad ROI and social media engagement. We provide dashboards and analyses to give you clear insight into your performance.
What are the benefits of Google Grants for non-profits?
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Google Grants gives non-profits free advertising credit in Google Ads, so you can promote your message to a broad audience for free.
How can social advertising help my non-profit grow?
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Social ads on platforms such as Facebook and Instagram help you reach the right audience with emotional, inspiring content. Smart targeting and retargeting drive more engagement.
What does working with DGTLBase look like?
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We start with a strategy session to map out your goals and challenges. Then we develop a personalised marketing strategy, with monthly reports and optimisations to maximise your growth.
Our services are designed for businesses that understand and recognise the importance of digital marketing and online marketing strategies.