Calvin Klein achieved 69% more revenue with Google Shopping campaigns

With a strategic mix of SEO, digital advertising and content, DGTLbase delivered measurable growth for this client. From initial analysis to execution: every step was tailored to the specific goals and target audience, with concrete results as the outcome.

+69%

More revenue

1

Channel used

1

Sustainable growth strategy

ABOUT

Calvin Klein

Calvin Klein is an internationally renowned fashion brand, active in the fashion sector. We worked together to strengthen their revenue through Google Shopping.

THE

CHALLENGE

The challenge was to generate more revenue through Google Shopping campaigns in a competitive fashion market.

OUR

RESEARCH & GOALS

Mapping out Calvin Klein's current situation and results.
Setting concrete, measurable goals focused on Google Shopping.
Setting up a strategy that fits the fashion sector and target audience.
Increasing results and return without wasting budget unnecessarily.

“

Thanks to this approach, we saw results faster than expected, and that gave us the confidence to scale it up further.

– Team DGTLbase

THE

SOLUTION & IMPLEMENTATION

Reviewed the structure and rebuilt it based on performance rather than assumptions.
Put the focus on Google Shopping campaigns.
Optimised processes for more efficient execution.
Continually monitored and adjusted based on up-to-date data.

THE

RESULTS

After implementing the new approach, we saw clear improvements, including:

+69% more revenue.
Achieved through Google Shopping campaigns.
A scalable structure for further growth.

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