Google isn't the only search engine in town, which is why diversifying your advertising efforts to Bing can actually result in more traffic and more effective use of your marketing budget. Bing PPC is a great addition to any Google AdWords PPC campaign: not only is the cost per acquisition (CPA) lower, you also reach into an area where few of your competitors will be present.


We understand that every business is different and will always develop a strategy that meets your needs. Before we do anything with your campaigns, we build a clear understanding of your audience and objectives to define the right result for you.

This is one of the most important elements of any advertising campaign. We carry out thorough research both at the start and throughout, to identify high-intent search terms that are likely to convert more traffic and deliver a high return on investment.

Laying the right foundation for your campaign is essential to achieve the best possible return. As a Microsoft Advertising Partner, we help optimise ad groups more effectively, segment shopping campaigns and make sure keywords align properly.
This is the cornerstone of every well-optimised Microsoft Ads campaign. By tracking conversions with a Universal Event Tracking tool (UET), we help you significantly lower your total campaign costs while increasing your conversion rates.

By writing ad copy that is engaging, informative and tailored to your audience, and by using the most suitable ad extensions for your business, we help you improve the performance of your Microsoft Ads campaign by up to 10%.

Making the most of communication channels is essential for every successful Microsoft Ads project. By knowing which direction the business is heading and getting your feedback on the impact of any changes, we hope to build a long-term relationship with your business.
We’re proud to be recognised by leading companies. Below are some of the outlets where we’ve been featured.




















4.9
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★★★★★
We work for SMEs and corporates with a clear growth or efficiency ambition, from Adidas and Philips to ICON Amsterdam and A’DAM Lookout. That’s where we have a proven track record





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Is Google better than Bing?
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Google has around 92% of the search market share, while Bing has just under 5%. This means you will receive far more traffic through Google Ads. However, we usually see cheaper click prices for Bing ads, and we can also make sure new advertisers get some free ad spend for Bing ads. We therefore advise advertisers to explore Google Ads first and then look at opportunities within the Bing Ads network once their Google ads are in a good place.
How much should I pay for PPC management?
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There are countless PPC agencies and freelance PPC consultants with a range of different fees and pricing models. The cost of PPC management varies widely, from a few dozen to thousands of euros. We advise you not to choose someone who is too cheap, as many PPC freelancers lack the skills to run a highly optimised and profitable PPC campaign. We also recommend looking into a premium-priced PPC agency to get an idea of what extra you would get for your money.
How do PPC ads work?
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PPC ads work by combining the advertiser's maximum bid with other metrics to calculate their ad position. The advertiser with the highest ad position is shown at the top of Google's search results. The advertiser only pays when their ad is clicked, and never pays more than their maximum bid.