Adding a user in Google Ads Manager

Manage who has access to your Google Ads Manager.

Google Ads is a platform for paid advertising on Google that falls under a marketing channel known as pay-per-click (PPC), where the advertiser pays per click or per impression (CPM) on an ad.

Google Ads is an effective way to drive qualified traffic, or customers, to your business while they are searching for products and services like the ones you offer. With Google Ads, you can boost traffic to your website, receive more phone calls and increase the number of visits to your shop.

Google Ads lets you create well-timed ads (on both mobile and desktop) and share them with your target audience. This means your business appears on the search engine results page (SERP) at the very moment your ideal customers are searching for products and services like yours via Google Search or Google Maps. This way, you reach your target audience when it makes sense for them to come across your ad. Google Ads appear at the top of Google's search results.

Adding new users to Google Ads Manager:

Step 1: Log in

• Log in to Google Ads Manager via the following website.

Step 2: Add a new user

• In the vertical menu on the left, scroll to ‘Admin’.
• Click ‘Access & authorisation’ and then ‘Users’.

• Click ‘New user’.
• Enter the name and email address.
• Select the user role.
• Click ‘Save’.

Step 3: Done! You've added a new user to your Google Ads account.