Training

Google adS course in amsterdam or training on location.

You want to start advertising in Google’s search results, but you run into how Google Ads works. Which are the right keywords, for example? How do you get your ad to the top of Google? And how do you create measurably effective campaigns?

After this training, you or your team can manage, monitor and better evaluate these online campaigns yourselves!

Our Google Ads training is perfect for:

✓Entrepreneurs, organisations or marketers who want to manage their own Google Ads campaigns.

✓Entrepreneurs, organisations or marketers who want more control over campaigns outsourced to an agency.

✓Entrepreneurs or marketers who manage Google AdWords campaigns for clients.

✓ Tailor-made Google Ads coaching and training

✓ 1-to-1 coaching programme by a Google Ads specialist

✓ Training for companies and in-house marketing teams

✓ Learn everything about Google Ads, Digital Advertising and Google Adwords

✓ A practical approach

✓ 116 people went before you

ARE YOU READY TO EXPAND YOUR google ads KNOWLEDGE?

THEN SIGN UP NOW!

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the google advertising course

In two half-day sessions, the training will prepare you to manage Google Ads accounts independently and successfully. The training is set up so you can get started straight away with practical assignments, combined with a collection of best practices we have gathered over the past 15 years.

Session 1: Introduction to Google Ads

What is Google Ads and what can you do with it?
How do you set up your account?
- How do you create an account?
- How do you set up conversions?
- How do you link Google analytics
What types of keywords are there?
- When do you use which type of keyword?
How do you reach the right audience?
How do you set the right goals?

Session 2: Google Ads in practice (from A to Z)

Essential preparation before starting a successful campaign
- Keyword research
- Forecasting & budgeting
- Bidding strategies
- Extensions
How do you set up a campaign efficiently and effectively?
- Account structure
- Campaign structure
- Ad groups
- Ad copies
- Ad copy templates
How do you manage, analyse and optimise your campaigns?

Tailor-made Google Ads course

✓Adapted to your business or situation

✓Immediately applicable

✓In bite-sized chunks

✓Explained in an understandable way

✓Including a follow-up programme (if desired)

That way you learn faster, remember more and stay inspired to apply what you have learned.

Google Ads course in Amsterdam

Google Ads courses can be boring, long-winded, confusing or in some cases a sales pitch, but a fun Google Ads course does exist! Our approach is structured differently, and our Google Ads expert only tells you what you really need.

I want to sign up

They went before you

Our participants on the google adwords training.

Clear training, and Karim clearly knows what he is talking about!

The Young Digitals

Digital marketers

A well-organised and very pleasant Google Ads training with clear insights and answers to all our questions.

Topicus

Marketing Team

Karim gave us clear insights into the campaigns we run with a tailor-made course.

Spielwork

Marketing Team

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“

"A Google Adwords training that responds specifically to your current situation."

Karim

Sr. Google Ads & Paid Social Consultant

EVERYTHING ABOUT THE GOOGLE Ads COURSE

WHAT DO YOU LEARN DURING THE GOOGLE ADWORDS COURSE?

How Google Ads works
Using the right account structure
Writing effective ad copy
Setting up effective campaigns
Choosing a keyword strategy
Different bidding strategies
The opportunities the Google Display Network offers
Analysis and reporting

WHAT CAN YOU DO AND KNOW AFTER THE COURSE?

You can set up a good Google Ads campaign
You know how to create effective ads (and ad copy).
You can apply a specific keyword strategy for every goal
You know how to advertise with Google Ads in a results-driven way.
You can review running ads based on relevant data.

THE TOPICS COVERED DURING THE GOOGLE ADS COURSE

Google Ads basics
Structure of a Google Ads campaign
Keyword strategy
Effective ad copy
Google Display Network
Analysis and reporting

WHO IS THIS GOOGLE ADS COURSE INTERESTING FOR?

For anyone who wants to get more revenue, customers, traffic and conversions from their Google Ads campaigns. You see the importance of Google Ads in growing your online results. With more knowledge of Google AdWords you can:

Increase the number of conversions
Stay ahead of your competitors
Be a better discussion partner when buying online services such as Google Ads
Devise and implement a sound Google Ads strategy

BENEFIT OF A PERSONAL GOOGLE ADWORDS COURSE

We like to put together every (personal) training so that it can be applied in practice straight away. That is why having a Google Ads account with running campaigns is a plus. This gives us the opportunity to focus entirely on your situation. This leads to a healthy Google Ads foundation that you can build on yourself. Ultimately, this will lead to more results in the short term.

WHERE CAN YOU TAKE THE GOOGLE ADS COURSE & COSTS

The location of the training is decided in consultation. An average Google Ads training takes three hours. Want to know what this training costs? Get in touch with us.