SEO migration

SEO migration is often required when a website moves from one environment to another, or when the domain name for the site changes. During this process, it is essential that there is as little negative impact on search engines and users as possible.

For a successful migration, you need an agency that can help you plan and specialists you can rely on to make the process run as smoothly as possible.

Continue reading below to learn more about our website migration services or contact us to discuss your needs with a friendly member of our digital marketing team.



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Migrating your Website with Zero Disruption

SEO migration

Domain migration

Changing the website structure or user flow of a website or URL structure.

Top-level domain Migration

A common domain change is from a country-specific TLD (Top Level Domain) such as to an internationally acceptable .com version. There are additional considerations to make when changing domains to expand internationally – updating targeting, implementing hreflang tags, and more. In addition to changing every URL, you may also duplicate every page of content for users in other countries, making it essential that it is as easy as possible to provide users with the correct version.

Protocol Migration

Google (Alphabet) wants to make the internet safer. Websites using https: // have received a boost in search visibility since 2014 compared to websites using the insecure http: // protocol. Switching to https: // is performed using 301 (permanent) redirects that do not pass 100% of the URLs and associate equity or PageRank with its new destination.

CMS Migration

Moving your website from your current CMS to a new one, for example from WordPress to Joomla.

Redesign Migration

Changes ranging from minor aesthetic changes to a complete website redesign with major code and copy changes.

Structural migration

Changing the website structure or user flow of a website or URL structure.

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